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An original 1981 Cherry Coke promotional fidget keyring produced by Tangle, preserved in unopened New Old Stock condition.

Released during Cherry Coke’s early national rollout, this twistable modular keyring reflects Coca‑Cola’s shift toward interactive, youth‑focused promotional items in the early 1980s. Featuring the slogan “Do Something Different!”, the design encouraged hands‑on engagement long before the modern fidget‑toy movement existed.

Manufactured by Tangle, pioneers of segmented kinetic toys, this piece represents an early example of tactile, reconfigurable play. Its red segmented coil with white Cherry Coke branding and yellow accent ring can be twisted, bent, and reshaped into countless forms, predating contemporary fidget toys by decades.

Details:

• Cherry Coke promotional fidget keyring
• Produced by Tangle, 1981
• Modular, twistable kinetic design
• Approx. 1½" × 1½" in package
• Fully extended length approx. 6"
• Red segmented coil with white branding
• Yellow accent ring

Condition: New Old Stock — unopened, sealed packaging with no wear, fading, or damage.

This piece stands at the intersection of Coca‑Cola advertising history, early kinetic toy design, and 1980s pop culture. A rare survivor that functions equally as a collectible artifact and a foundational example of pre‑fidget‑era design.