Vintage 1940s King o' Hearts California Asparagus Crate Label — K. R. Nutting Co., Salinas CA

Step back in time and feast your eyes on the magnificent King o' Hearts Asparagus Crate Label! This isn't just any old piece of advertising – it's a slice of agricultural history that'll make your heart skip a beat. packed and shipped by K. R. Nutting Co. in the sun-soaked fields of Salinas, California, during the 1940s, this label is a true gem from the golden age of produce marketing.

Measuring a perfect 9 1/2" x 9 1/2" and showing little to no wear, this asparagus crate label, ready to transport you back to a bygone era of fresh, crisp veggies and eye-catching designs.

This sheet is a plain square with four right-angled corners. These labels weren't just slapped on willy-nilly – oh no! They were a brilliant fusion of form and function, adhering smoothly without a single wrinkle or fold in sight. Talk about attention to detail! These babies stood out on store shelves like a beacon of freshness, showcasing the incredible craftsmanship and marketing savvy of their creators. It's impossible not to be blown away by the sheer ingenuity of it all!

But wait, there's more! The K.R. Nutting Co. wasn't just any old company – they were trailblazers in the produce industry. Picture this: it's 1936, and a group of visionaries, including K.R. Nutting himself, along with T.R. Merrill, Bruce Church, and E.E. Harden, join forces to establish the Growers Ice Company in Salinas, California. Their mission? To revolutionize the fresh produce industry in the Salinas Valley – a region so bountiful it earned the mouthwatering nickname "Salad Bowl of the United States." These pioneers didn't just grow veggies; they cultivated a legacy that would shape the region's reputation for decades to come. And guess what? The King o' Hearts Asparagus Crate Label you're looking at right now is a direct descendant of that rich history!

So, when you gaze upon this stunning asparagus crate label, you're not just seeing a pretty picture. You're witnessing a piece of agricultural history, a testament to innovation in design and marketing, and a symbol of the hardworking folks who put fresh, delicious produce on America's tables. The King o' Hearts Asparagus Crate Label isn't just a collectible – it's a time machine that'll transport you back to the glory days of California's produce industry. Don't miss your chance to own a piece of this incredible legacy!

📋 What Is Printed On This Label

Every line of type on the sheet, transcribed from the label itself rather than paraphrased:

• King o' Hearts
• California
• ASPARAGUS
• K. R. NUTTING CO.
• HEAD OFFICE
• SALINAS, CALIFORNIA
• MIN. NET WEIGHT 30 LBS.
• PRODUCE OF U. S. A.

Printer: no lithographer's imprint, form number or plate code appears anywhere on this sheet. None is claimed here.

This sheet is cut square. Four right-angled corners, consistent with its 9 1/2" x 9 1/2" dimensions — visible on both the printed face and the blank back.

The packer block is printed in full: K. R. NUTTING CO. / HEAD OFFICE / SALINAS, CALIFORNIA. The initials and the words HEAD OFFICE are part of the printed type. MIN. NET WEIGHT 30 LBS. and PRODUCE OF U. S. A. sit at the bottom right; California is printed in pale-blue script beside ASPARAGUS.

The picture. A single large flat red heart fills the centre of a matte-black field, and rising out of the top of it is a King of Hearts playing card rendered in full — white card face, red K and heart index at the upper left, the crowned king in red and gold with a curled moustache holding his sword up behind his head. The brand wordmark runs across the waist of the heart. There is no BRAND word on this sheet.