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Vintage 1970s Donner Brand Mountain Bartlett Pears Crate Label ๐Ÿ”๏ธ โ€” Auburn Fruit Exchange, Auburn CA โ€” Blue Anchor, Printed ZIP 95603

Vintage 1970s Donner Brand Mountain Bartlett Pears Crate Label ๐Ÿ”๏ธ โ€” Auburn Fruit Exchange, Auburn CA โ€” Blue Anchor, Printed ZIP 95603

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Step back in time with this extraordinary piece of Americana! Behold a vintage 1970s Donner Crate Label, shipped by the Auburn Fruit Exchange of Auburn, California โ€” that is the shipper printed on the sheet, and no lithographer is named anywhere on the object, so the maker is simply unknown. This isn't just any old label โ€“ it's a window into a fascinating chapter of American history!

Measuring a generous 10 1/4" x 7 1/2", this label is in pristine condition, showing little to no wear. It's as if it's been frozen in time, waiting for the right collector to appreciate its beauty and significance.

The label showcases a breathtaking view of Donner Lake, a site that's played a monumental role in America's westward expansion. Imagine the pioneers who braved the treacherous Donner Pass, their wagons creaking under the weight of their dreams and possessions. Fast forward to the present, and you'll find the Union Pacific Railroad tracks hugging Schallenberger Ridge, following the path of the original transcontinental railroad. Talk about walking (or riding) in the footsteps of history!

But wait, there's more! The historic Lincoln Highway, America's first coast-to-coast automobile road, and US 40 trace the northern shoreline before ascending to Donner Pass. From this vantage point, you can drink in the awe-inspiring vista of the entire lake. At 7,056 feet high, Donner Pass stands as a testament to human perseverance and the indomitable spirit of exploration.

This label isn't just a pretty picture โ€“ it's a rare artifact from a company that ceased operations shortly after its production. Owning this piece means possessing a slice of extinct Americana that's sure to be the envy of collectors and history buffs alike!

The anchor symbol adorning the label isn't just a random choice. It's the iconic logo of the California Fruit Exchange, suggested by George Cutter, a visionary Newcastle orchardist and one of CalEx's founding fathers. First used in 1904, this anchor became synonymous with stability and top-notch quality. By 1923, it had evolved into a registered trademark, representing the crรจme de la crรจme of fruit produce.

Crate labels like this one are more than just vintage eye candy โ€“ they're rapidly becoming scarce treasures. The lithography process used to create these masterpieces is a lost art, involving stone or metal plates to produce designs of unparalleled quality. This meticulous craftsmanship is a far cry from today's digital printing methods, making these labels true works of art.

The demand for these labels isn't just growing โ€“ it's exploding! Museums and art institutes are scrambling to dedicate entire galleries to these miniature masterpieces. Once the limited supply finds its way into the hands of discerning collectors or onto gallery walls, acquiring one will be about as easy as finding a needle in a haystack!

Now, picture this stunning piece of vintage advertising gracing the walls of your home. Instead of being locked away in a museum, it could be the conversation starter at your next dinner party, adding a touch of nostalgia and sophistication to any room. Don't miss this chance to own a piece of history that's not just beautiful, but also an investment in America's rich cultural heritage!

๐Ÿท๏ธ What Is Printed on This Label

Read off the sheet itself, verbatim โ€” this is the label's own printed text, not a description of it:

  • DONNER
  • BRAND
  • CONTENTS 4/5 BUSHEL
  • BLUE ANCHOR
  • CALIFORNIA FRUIT EXCHANGE
  • ยฎ
  • UNITED STATES OF AMERICA
  • MOUNTAIN BARTLETT PEARS
  • AUBURN FRUIT EXCHANGE
  • AUBURN, CALIFORNIA
  • 95603

The ZIP code is printed on the label โ€” 95603. Five-digit ZIP codes began in July 1963, so the object itself positively supports the post-war dating rather than leaving it to assertion. No island had ever cited it.

The brand is DONNER. 'Pass' and 'Lake' are not part of it and appear nowhere in the brand lockup โ€” the sheet reads DONNER over BRAND in outsize cream block capitals with a yellow bevel and a red drop shadow. The product line, in large yellow capitals, is MOUNTAIN BARTLETT PEARS.

The Exchange device on this sheet is the CALIFORNIA FRUIT EXCHANGE / BLUE ANCHOR mark โ€” the deciduous-fruit co-operative. It is not the California Fruit Growers Exchange, whose mark is Sunkist, and no tissue-wrapped Sunkist fruit appears anywhere on this label.

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Returns & Exchange

Take your time โ€” you've got a full six months. If a piece isn't right for you, send it back the way it reached you and we're good.

In the first 30 days your money goes straight back the way you paid. After that it's store credit, so you can put it toward something you'd rather have.

Return shipping we sort out between us, case by case. I don't make this difficult.

If something arrives damaged, or it isn't what I said it was, send me a photo within 48 hours and I'll make it right.

Email info@vintageantiquesgifts.com or call 802-356-9872 โ€” that's me answering, not a call center.

The only things I can't take back are custom or special-order pieces and gift cards.

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